Sharaf DG selects SES-imagotag – SES-imagotag

Sharaf DG selects SES-imagotag

Sharaf DG selected SES-imagotag’s new VUSION line of smart digital labels and cloud-based software platform to ensure pricing accuracy and agility, omnichannel synchronization and to enhance shoppers’ experience.

Sharaf DG selects SES-imagotag

SES-imagotag (Euronext: SESL, FR0010282822), the global leader in Electronic Shelf Labels (ESL) and retail IoT solutions, today announces the signature of a first roll-out contract in the Middle East with Sharaf DG, the N°1 consumer electronics retailer in the region and member of the EURONICS group.

Sharaf DG selected SES-imagotag’s new VUSION line of smart digital labels and cloud-based software platform to ensure pricing accuracy and agility, omnichannel synchronization and to enhance shoppers’ experience.

23 stores in the United Arab Emirates have been equipped in a first wave this semester. A second wave with 10 additional stores is planned in the UAE, Oman, Bahrain and Egypt.

Nilesh Khalkho, CEO of Sharaf DG comments: “We are happy to work with SES-imagotag, the world leader and most experienced provider of digital retail labels and retail IoT solutions. This Partnership will speed up our digital transformation and omnichannel strategy to offer our customers a seamless omnichannel retail service combining the best of e-commerce convenience and in-store experience. SES-imagotag’s superior ESL technology and cloud-based software platform will allow us to rapidly increase our performance and competitive edge.”

Thierry Gadou, Chairman and CEO of SES-imagotag, concludes: “We are delighted to sign our first roll-out in the Middle East with Sharaf DG. This contract allows us to further expand our geographic footprint. We are proud to assist Sharaf DG in its digitalization strategy. Sharaf DG is a visionary and high-performance leading CE retailer. This contract is a new success within the Euronics group, after the roll-out signed in Germany earlier this year.”

About Sharaf DG

Sharaf DG is the No.1 Specialty Electronics Retailer in UAE and operates over 30 stores in UAE, Oman, Bahrain, Egypt and a successful ecommerce platform. Sharaf DG serves millions of customers in its stores and online, has partnered with over 300 Global Brands and is a member of Euronics International whose members operate over 10,000 stores in over 30 countries. Sharaf DG is headquartered in Dubai, United Arab Emirates.

Tags:

Our latest business cases

Mycronic

Mycronic

Mycronic is a leading supplier of production solutions to the electronics industry.

View more
Spar

Spar Group Implements Electronic Shelf Labels in Various Stores

In 2007, the Spar Gran Canaria (Cencosu group) installed SES-imagotag’ electronic shelf labeling solution in a first pilot store (Spar Arguineguín).

View more
Mr Bricolage

Mr. Bricolage

Mr. Bricolage store in St Gilles Croix de Vie took advantage of the opportunity presented by the relocation of the store to study the solutions available and to make their choice.

View more
Bossard

Bossard, Leader in Fastening Technology, Introduces Smart-Label

Bossard is a market leader in fastening technology worldwide. The Swiss company analyses and improves production and logistics processes.

View more
Billa

Billa

Billa is the market leading full-range food retailer in Austria with more than 1000 branch stores. Billa stands for competence in food products for an affordable price.

View more
Smartory

Smartory

A retail chain of club supermarkets Smartory (Russia) has implemented a system of electronic shelf labels by SES-imagotag to carry out its innovative business model.

View more