Worten selects SES-imagotag to digitize its stores

Worten selects SES-imagotag to digitize its stores

The leading Iberian electronics retailer will implement the VUSION Retail IoT platform in its 200 stores.

SES-imagotag, the global leader in Electronic Shelf Labels (ESLs) and digital solutions for physical retail, today announces that it has been selected by Worten, the largest electronics retailer in Portugal, part of the Sonae group, to equip its 200 physical stores with the VUSION Retail IoT Cloud platform and smart labels.

Following a thorough analysis and first pilot wave, Worten opted for SES-imagotag thanks to its leading-edge Cloud platform, which will provide the Portuguese retailer with a decisive edge over the competition. Worten also selected the best-in-class yellow e-Paper VUSION labels roll out expertise from SES-imagotag, therefore in further demonstration of the unrivalled experience and leading position of the Group in this smart tag technology.

Rui Santos, Area Manager Iberian Sales and Store Operations Development at Worten, commented: “To partner with SES-imagotag is a great satisfaction for us, as we will be able to benefit from their VUSION platform to better manage our stores, monitor our shelves, but also to enhance in-store shopper experience through innovations we’re excited to test out in 2021. SES-imagotag was also a clear choice for us due to the very low total cost of ownership guaranteed by their comprehensive platform and cloud solution.”

Sébastien Fourcy, SEVP EMEA at SES-imagotag, concluded: “At SES-imagotag, our key mission is to help physical retailers achieve their IoT revolution and turn their stores into digital assets, which is why we are delighted to have been selected by Worten for this contract, and for the opportunity to deploy our VUSION Cloud platform in such a key retailer in Iberia. This also represents another major client win in the electronics retail industry in Europe, where SES-imagotag has established a clear leadership position thanks to a number of successful roll-outs and a passionate local team.”

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